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In this section, you’ll find all my latest updates and experiences together with insightful reflections on running a small business.
Zoë Bishop
Jul 30, 20224 min read
Four Top Tips to Help You Write Engaging and Informative Blog Posts
Want to start writing powerful blog posts your ideal clients will love? This article will help you to get started.
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Zoë Bishop
Apr 20, 20223 min read
Four LinkedIn Post Ideas to Inspire You
Top LinkedIn post ideas to help you engage with your target audience and regularly show up in front of them.
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Zoë Bishop
Mar 15, 20224 min read
Five reasons I’m a big advocate of LinkedIn
I have a lot of love for LinkedIn!
In this blog post I share why.
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Zoë Bishop
Nov 5, 20213 min read
8 ways to kick start your marketing copy
Having spent the past 20 years writing marketing copy for a whole host of businesses and organisations I wanted to share a few tips that...
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Zoë Bishop
Mar 4, 20214 min read
What can I post about today? Things to consider when planning what to share with your networks.
Do you sometimes sit there and wonder hmm what on earth am I going to post about this month, this week or even today?
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Zoë Bishop
Feb 4, 20214 min read
Why segmenting your audience is crucial to your marketing
9 headings to help you build a picture of your ideal clients Whenever I work with a new client whether it’s for any of my Pinterest...
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Zoë Bishop
Jan 5, 20213 min read
4 tips to help you develop and promote your case studies
Having written case studies for both clients and my own business I wanted to share some tips on how to write one.
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Zoë Bishop
Sep 8, 20203 min read
Celebrating my first year in business
Why it’s important to look back and review your achievements
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Zoë Bishop
Aug 10, 20203 min read
4 reasons to use your skills for the greater good
Why use your skills for the greater good? I explore this topic and share what I've learnt.
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Zoë Bishop
Mar 4, 20204 min read
Torchlight Marketing 6 months in and loving it!
It’s been 6 months since I started full time at Torchlight Marketing and running my own business. In this blog I share my journey so far!
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